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Social, local and mobile commerce practices in omni-channel retailing: insights from Germany and Turkey


Authors

  • Yumurtacı, I.
  • Galipoglu, E.
  • Kotzab, H.

Meta information [BibTeX]

  • Year: 2016, Reviewed
  • In: CERR 2016
  • Subtitle: Book of Proceedings
  • Conference: CERR 2016 in Toulouse, France (June 2-4, 2016)



Arbeitsgruppe Juniorprofessur Industrienahe Dienstleistungen Arbeitsgruppe Chair of Logistics Management



Yumurtacı, I.; Galipoglu, E.; Kotzab, H.
Social, local and mobile commerce practices in omni-channel retailing: insights from Germany and Turkey
In: CERR 2016. Book of Proceedings. 2016,
(Workgroups: Juniorprofessur Industrienahe Dienstleistungen, Chair of Logistics Management)
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